Rent The Runway booms as demand for affordable luxury fashion grows

Brands such as Rent The Runway, with alternative business models including rentals and resales, offer opportunities for premium and luxury brands to acquire new customers despite the economic downturn.

Rent The Runway, a subscription-based company which offers high-end designer clothing for rent and resale, is booming as its target consumers turn to more affordable luxury options without sacrificing quality, according to a senior executive at the company....

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