Real-Time Global Research – A Qual Revolution
Jamie Hamiltonnqual
Paul DixonThe iD Factor
INTRODUCTION
e-group – noun. A small text-based online group, without geographical limitation, with participants selected from a wider population and sampled, as by open discussion, for its members' opinions about, or emotional response to, a particular subject or area, used especially in market research or political analysis, and frequently involving direct participation by representatives of a corporate (or other) sponsor.
ev.o.lu.tion – noun. Any process of formation or growth; development
rev.o.ul.tion – noun. A sudden, complete or marked change in something
In...