Similac: Back to work

Similac, a baby formula brand, increased awareness, penetration and customers in the CRM base in Israel by offering itself as an ally to mothers returning to work.

Campaign video: Similac – Back to work

Selected creative: Similac – Back to work

Credits

Media agency: MediaCom Connections Tel AvivCommunication Strategist: Lior Zel ZionManaging Director: Shimi Hamias / Yulia ShavelzonMedia Planner: Tomer Sadan TabacovRegional...

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