Coca-Cola: Alphabet 

Coca-Cola, the soft drink brand, encouraged people to be positive in Latin America and Brazil.

Campaign video: Coca-Cola – Alphabet

Selected creative: Coca-Cola – Alphabet

Credits

Agency: Wunderman Thompson São Paulo / WMcCann Rio de Janeiro / Lema São PauloAccount Director: Stefano PaduanAccount Team:Ricardo Montezuma / Mariana Guma / Fabiana Santana...

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