Qantas Airways Ltd.: Win A Kangaroo campaign
Alan JoyceOverview
"Be the first one on your block to win a kangaroo!" blared the headline. In an era of "serious" advertising in which respectability and "scientifically proven"...
Qantas Airways Ltd.: Win A Kangaroo campaign
"Be the first one on your block to win a kangaroo!" blared the headline. In an era of "serious" advertising in which respectability and "scientifically proven" benefits were the usual selling points, this ad from Qantas Airways Limited was a quirky herald of things to come.
