Pristine8.6+: Tasty water ads

Pristine8.6+, a water brand, launched a campaign in Indonesia to disrupt the audience's unconscious craving and inspire them to choose healthier options.

Campaign details

Brand: Pristine8.6+Agency: Alva OlrangeRegion: APAC

Strategy

Objective

Ramadan certainly attracts many F&B brands to accelerate their growth. Not only the market was already saturated, this time Pristine8.6+ had to compete with various...

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