PlayStation: PS5 - 2020's biggest entertainment launch

Gaming console, PlayStation, achieved mass appeal and sales with the launch of its PS5, taking the console beyond the screen into popular culture across more than 50 markets.

Campaign video: PlayStation – PS5 - 2020's biggest entertainment launch

Read the full campaign case study

Selected creative: PlayStation – PS5 - 2020's biggest entertainment launch...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today