PayPal: Empowering business

Paypal, an online payments system, launched a campaign in the UK to support Black-owned businesses.

Campaign details

Brand: PayPalBrand owner: PayPalLead agency: Havas MediaCountry: United KingdomIndustries: Digital paymentsMedia channels: Content marketing, Newspapers, Online display, Radio & audio, Social mediaBudget: Up to 500k

Executive summary

PayPal...