Patties Foods (Four'N Twenty) - Four'N Twenty Magic Salad Plate

Four'N Twenty is a brand with a clear positioning as the champion of the "Aussie bloke's" hunger. The rise of healthy lifestyles and in particular diet, was starting to affect Australian males and so impacting on sales.

Patties Foods (Four'N Twenty) – Four'N Twenty Magic Salad Plate

Agency: Clemenger BBDO Melbourne

EXECUTIVE SUMMARY

Four'N Twenty pies face the pressure of healthy eating.

Introducing the Four'N Twenty Magic Salad Plate. A fully integrated brand building...

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