Participant photography in visual ethnography

Ethnography is experiencing a resurgence of interest, and visual ethnography offers marketers opportunities to gather appealing and pertinent data.
  

Participant photography in visual ethnography

Jan Brace-GovanMonash University

INTRODUCTION

There has been a significant upsurge of interest in ethnography, particularly in extending this research process to commercial market research (Mariampolski...

Not a subscriber?

Schedule your live demo with our team today