On the other hand: Advertising Awards: Pursuit of the Incredible by the Unspeakable?

The topic of advertising awards, their increasing ubiquity and their ultimate purpose is the focus of this article from Warc's regular columnist, Tummler.

On the other hand

Advertising Awards: Pursuit of the Incredible by the Unspeakable?

Tummler

Keep your carefully-coiffed wig on, Oscar! So pardon the presumption, Tummler paraphrased your famed fox-hunting aphorism! But it's an apt heist in the light of adland's latest act of über-crassness: DDB Brasil's twin towers commercial for the WWF. Which, according to Advertising Age, was to have been submitted as an entry for the Cannes Lions.

The ad mag also fingered the agency for compounding that gross error of judgment by lying, insisting it had done no such thing. An alleged falsehood that transformed a...

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