Nivea Suntouch - Airport

As a brand that stands primarily for natural beauty, NIVEA faced a challenge to penetrate the artificial beauty oriented self-tan market whose leader, L'Oreal, had been successfully settled in this market since 2001.
  

Nivea Suntouch – Airport

Brand Name: AirportAdvertiser: BeiersdorfAgency: TBWA\GermanyPrize: BronzeCategory: Toiletries & Beauty

SUMMARY

As a brand that stands primarily for natural beauty, NIVEA faced a challenge to penetrate the artificial...