Nivea For Men - Good investment

In spite of a general face care market saturation, Beiersdorf wanted to launch a new anti-wrinkle cream in Germany and France.

NIVEA FOR MEN – GOOD INVESTMENT (BRONZE)

Client: Beiersdorf AGBrand: Nivea for menCampaign: Good InvestmentCategory: FMCG

The campaign aimed to establish NIVEA FOR MEN DNAge anti-wrinkle cream successfully while facing a general Face Care market saturation....

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