Nestlé Kit Kat Chunky - Kit Kat Chunky Cookies & Cream: Kit Kat Chunga

Against the backdrop of a highly competitive and cluttered chocolate bar market, Kit Kat Chunky Cookies and Cream took on the challenge of launching with a budget of just A$500K, channelled into a purely digital campaign.

Nestle Kit Kat Chunky – Kit Kat Chunky Cookies & Cream: Kit Kat Chunga

Agency: JWT Sydney / RMG Connect Sydney

EXECUTIVE SUMMARY

Against the backdrop of a highly competitive and cluttered chocolate bar market, effectively launching Kit Kat Chunky...

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