Moving from data-driven to deeper human understanding: Rekindling the spirit of discovery

GSK Consumer Healthcare, a pharmaceutical company, details how it is transforming the way it does business, including the way it uses insight and analytics.


We at GSK Consumer Healthcare(GSK CH) are undergoing a transformation, from being the consumer healthcare division of GSK, to being on our way to becoming a standalone consumer health business. As such, we are transforming the way that we do...

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