Is technology killing the 'human in marketing'?

This article warns that just because digital is ubiquitous it doesn't mean marketing can afford to lose its human element.

Is technology killing the 'human in marketing'?

Ian StockleyIndicia

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Our world is digital. This is an inescapable fact. However, the ubiquity of smartphones, tablets and instant internet access in society has not necessarily benefited marketing, no less...

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