Media Ink

Joe Mandese

Joe Mandese examines U.S. media expenditure and discovers there has been a marked change with local media making gains at the expense of national media.

Media Ink

US agency mantra borders on media isolationism

Joe MandeseMedia Markets Daily

New Orleans. American media shops are normally a fairly provincial lot, but at least they have tried to pay lip-service to the globalisation of the media marketplace....

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