Maxis: Suasana Syawal Sempurna (The Perfect Eid)

Malaysian telco Maxis needed to grow engagement, reach and preference during the 2020 Raya (Eid) festivities so it created films and content focused on gratitude and positivity despite Covid.

Campaign details

Brand: MaxisBrand owner: Maxis Broadband Sdn BhdLead agency: Publicis Groupe MalaysiaContributing agency: Publicis Media MalaysiaMarket: MalaysiaSector: Telephone & internet services Media channels:Online video, Public relations, Radio &...

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