Mastercard: True name

Financial services brand, Mastercard, supported a vulnerable group of cardholders with its True Name initiative in the US.

Objectives

Here's what most people don't know about Mastercard — they don't send out credit and debit cards. They don't check your credit or decide what your credit limit is.

Everything people assume about the credit system comes down to the banks, and those banks have their own (rigid and complex) ways of deciding what cards to offer, and who they offer them to.

But Mastercard has a critical stake in the category. We look at how, when, and where people use their cards so we can bring banks new and needed payment solutions.

When we saw how using a...

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Insights Team
Bray Leino

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