The Context
The gambling industry in the UK has grown rapidly over recent years. It is now worth £13.8bn annually, up more than 70% since 2009. At the same time, media spend on gambling advertising has grown to approximately £180m per year....
The Senet Group: When The Fun Stops, Stop
The Senet Group, an independent body set up to promote responsible gambling standards, released a campaign in the UK to help raise awareness of the dangers of betting addiction through emotion.
