Magyar Telekom: Digitalise your class!

Telekom, a German telecommunications company, increased reach and media impressions in Hungary by becoming a change agent of digital transformation in education.

The initial situation: challenges in communication

Kids keep their phones face down at school.

In Hungary, the average teacher is over 50, and mostly relies on frontal teaching.

What if we made students pick them up and use it purposefully in class?

Hungarian...

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