LIV: A new way to live

Mirvac, an Australian property group, launched LIV, an entirely new brand, in Australia to pioneer the 'build to rent' category.

Campaign details

Brand: LIVBrand owner: LIVEntrant company: Chello Agency, Redfern, NSWMedia: Rocket Productions, SydneyMarket: AustraliaSector: Property & constructionMedia channels:Content marketing, Email marketing, Online display, Online video, Outdoor,...