Lindt: Melt away in a Lindor moment of bliss

A campaign by Lindt, a confectionary company, increased the brand's SOV in the sector and increased reach by partnering with popular KOLs.

Campaign details

Brand: LindtBrand owner: Lindt & SprungliEntrant company: Inca Asia Pacific, SingaporeIdea creation: Inca Asia Pacific, Singapore / Mindshare Taiwan, TaipeiMarket: TaiwanSector: ConfectioneryMedia channels:Competitions & contests, Online...