KFC: Long-term brand story KFC, the fast-food chain, embraced its brand DNA to keep growing in Australia. 1 - Influential Idea 2 - Behaviour Breakthrough 3 - Sales Spike 4 - Brand Builder 5 - Commercial Triumph 6 - Enduring Icon Restaurants & takeaways Australia Campaign video: KFC – Long-term brand storyRead the full campaign case studyCreditsAgency:Ogilvy Sydney / MediaCom Sydney...