Jim Stengel - Marketing Lessons from 25 years at P&G

Geoffrey Precourt

WARC Online's U.S. editor Geoffrey Precourt reports from the Association of National Advertisers annual Masters of Marketing Conference on the address given by Procter & Gamble's outgoing global marketing officer, Jim Stengel.

Jim Stengel: Marketing Lessons from 25 years at P&G

Geoffrey Precourt

Geoffrey Precourt reports from the Association of National Advertisers' annual Masters of Marketing Conference 2008. For his full coverage, visit WARC Online's conference blog.

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