| Agency: Poulter Partners | Authors: Chris Blythe, Bruce Harris |
Jeyes: Bloo
'A Fresher Bloo'
Introduction Faded Bloo
The toilet cleaning market has been a real hotbed of innovation in recent years.
Well, perhaps that's going a little far, but it has...
Jeyers: Bloo - 'A Fresher Bloo'
Campaign (2000 - 1) to revitalise Jeyes Bloo, long the brand leader in the lavatory block sector. This sector in decline in face of new fragrant liquid rim products.
