How to improve your new product success rate

The success rate for new products and services is still far too low (below 5% in the UK). A major reason is business friction between departments.

How to improve your new product success rate

Kurt LyallFirstPartner

It's a familiar story of too many cooks ... In 2000, European mobile phone companies bid for the then next-generation 3G licences. With these licences, mobile phone companies set about...