| Agency: Taxi |
HEC Montréal – D.E.S.S. Recruitment Campaign
Winner: Events, Seasonal & Short Term - Bronze
EXECUTIVE SUMMARY
Business Results Period: March 2006-May 2006
Start of Advertising/Communication Effort: March 2006
Base period...
HEC Montréal - D.E.S.S. Recruitment Campaign
Six years ago, in conjunction with the AAPQ, HEC Montreal established the DESSCM: an accredited graduate diploma program, taught by professionals, to improve marketing communication skills for young professionals in the field.
