The story behind the campaign
Challenge
Getty Images is a benchmark for the world when it comes to – obviously – images. But when we’re talking about Getty’s audio stock, the situation changes. Our challenge was to publicise the variety of music and sound effects available in Getty Images’ little-known audio collection. And to reinforce how useful it can be for audio and film producers, as well as other potential Getty Images clients.
Creative concept
Beyond just showing the variety of music and sound effects that Getty Images has to offer, we decided to prove it. That’s why we chose...