Goldfish: Go For the Handful

Goldfish, a snack brand, launched a campaign in the US to increase total HHP, increase brand consideration, and increase engagement rate through social channels.

Campaign details

Brand: GoldfishBrand owner: Campbell Soup CompanyEntrant company: Saatchi & Saatchi New YorkIdea creation: Saatchi & Saatchi New YorkMarket: USASector: Savoury snacks, potato chipsMedia channels: Competitions...

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