Campaign details
Brand: InMobi (Glance)Contributing Agency: In-MobiEntry Title: Glance - Baar Baar DekhoWinning Category: Media InnovationPrimary Objective: Brand AwarenessFormat: TrueView In-Stream Ads,TrueView Discovery Ads (formerly known as In-Display Ads),Bumper Ads,Non-Skippable In-Stream Ads,YouTube Masthead,Video Experiments
Background/Context/Business Objective
Glance is a content discovery platform available on the lockscreen of mobile devices.
Glance is a pioneer in its space to discover the value of Lockscreen as an inventory. We provide a unique discovery experience to the user with various forms of curated content and bring delightful experiences to the user even before...