Giao Hang Tiet Kiem: Giao Hang Tiet Kiem

Tien Khong

Giao Hang Tiet Kiem, a B2B brand, launched a campaign in Vietnam to repurpose the brand to be hyperlocal and meaningful for independent shop owners, and grow the brand's top-of-mind, trust, preference and business.

Campaign details

Brand: Giao Hang Tiet Kiem Brand owner: Giao Hang Tiet Kiem Entrant company: Dentsu Redder AdvertisingIdea creation: Dentsu Redder Ho Chi Minh City Market: Vietnam Sector: Postal & courier services Media channels:Social media, Television &...

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