Tech Trends 2016: Understanding the driving forces behind the connected consumer

This article examines ten tech trends that will impact brands, business and connected consumers in 2016 and beyond.

Data-driven marketing
Tech-driven innovation
E-commerce & mobile retail
Virtual & augmented reality
Devices & apps
Online video audiences
United Kingdom
Global
United States

Tech Trends 2016: Understanding the driving forces behind the connected consumer

GfK

Introduction

Technology is a dominant force across every industry, constantly reimagining and redefining our lives. As connected consumers adopt new technologies, their...

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