General Motors Corporation: The Caddy That Zigs campaign
Kim KazemiOVERVIEW
Although ownership of a Cadillac was for decades widely considered a part of the "American Dream," Cadillac Motor, a division of General Motors, saw its share of the...
General Motors Corporation: The Caddy That Zigs campaign
Although ownership of a Cadillac was for decades widely considered a part of the "American Dream," Cadillac Motor, a division of General Motors, saw its share of the luxury-car market begin to decline in the 1990s.
