Preface
How research helped the German government "get diversity" and build a bridge to the LGBTQIA* community, allowing truth to speak to power
"Inclusion and diversity" have become central to very many corporate, brand and governmental ambitions over the past five to 10 years. Alongside the concept of "equity", they are now hot topics. The reasons are mixed, although cogent societal change is one major driver. Younger generations in particular, notably Gen Z, expect imagery and communication that reflects a nuanced view of gender and identity. Recent analyses and quantitative studies (see Brodzik et al., 2021; Dixon-Fyle et al., 2020;...