Consumers can’t be trusted when it comes to reporting their own behavior, according to Simon van Duivenvoorde, managing director of Wakoopa, an Amsterdam-based tracking technology firm.
“People are not particularly capable at remembering what...
Consumers can’t be trusted when it comes to reporting their own behavior, according to Simon van Duivenvoorde, managing director of Wakoopa, an Amsterdam-based tracking technology firm.
“People are not particularly capable at remembering what...
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