At first blush, the main brand objective for Foot Locker – the sneaker and apparel retailer – seems to make no sense.
“We constantly want to be out of stock,” Vijay Talwar, the New York-based organization’s president/digital,...
Foot Locker’s formula for reaching millennials and Gen Z
Foot Locker, the sneaker and apparel retailer, has developed a three-pronged strategy to engage millennials and members of Gen Z.
