“Consumers don’t want choice, they want guidance” was UM Worldwide global CIO Chad Stoller’s astute observation at the Mumbrella Travel Marketing Summit recently.
Referring to that as a “dirty secret”, Stoller explained...
“Consumers don’t want choice, they want guidance” was UM Worldwide global CIO Chad Stoller’s astute observation at the Mumbrella Travel Marketing Summit recently.
Referring to that as a “dirty secret”, Stoller explained...