Revolutionising Asia: 3 key trends in social media

This article examines the three predominant themes that underpin social media in APAC: the pressures of constant social content creation, the power of social payments and increasing concerns around privacy.

Revolutionising Asia: 3 key trends in social media

Bonnae Ogunlade, Michael Fegan, Robert Fry and Jennifer Serrano


The biggest global shopping day isn't Black Friday - its "Singles Day" - a Chinese-led holiday where singles celebrate (or commiserate) their solo status. And during the last Singles Day around US$9bn had been spent within the first 12 hours. The biggest payment platform, Alipay, processed up to 86,000 payments per second and 16,000 brands sold at least one item through Alibaba on Singles day.

Furthermore, Singles Day is now the world's biggest online shopping day of the year, with 73% of...

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