Latin America 2015
Consumer trends for a single market
paper is based on results from the latest wave of the Roper Reports Worldwide
Study. This consumer trends study is conducted annually by RoperASW in over 30
countries around the world. Results for the 2002 wave conducted in Mexico,
Brazil, Argentina and Venezuela were released last month.
has been conducting consumer trends research in Latin America since 1994. This
paper will look at relevant trends that can shed light on the future of Latin
America as a single market.