I don’t know if I am allowed to say this but…': Accessing genuine feelings and opinions in the age of political correctness

This paper explores the degree to which political correctness may affect the authenticity of responses in qualitative research, in particular among a working-class audience who voted for Brexit in the 2016 referendum in the UK.


This is not a paper about the rights or wrongs of political correctness, or a detailed cultural exploration of its origins and meaning. It is a paper with more modest ambitions: to explore the degree to which political correctness may affect the prac

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