EPIC, The Irish Emigration Museum: A small museum taking on big stereotypes EPIC, an Irish emigration museum, launched a campaign in Ireland to carve out a unique space for itself in the Irish tourism industry. 1 - Influential Idea 2 - Behaviour Breakthrough 3 - Sales Spike 4 - Brand Builder 5 - Commercial Triumph Museums, attractions, libraries Irish Republic Campaign detailsBrand: EPIC, The Irish Emigration MuseumBrand owner: EPIC, The Irish Emigration MuseumEntrant company: The Public House, DublinMedia: Epic, The Irish Emigration Museum, DublinPR: Epic, The Irish Emigration Museum, DublinMarket: IrelandSector:...
