Emina Cosmetics: AR Boosts brand awareness and makes shopping for emina poppin’ matte loads more fun

Emina Cosmetics, a makeup brand, launched a campaign in Indonesia to increase market share, engagement and awareness, strengthen the brand's standing, and reach 15 million teens digitally.

Campaign details

Brand: Emina CosmeticsAgency: VizeumRegion: APAC

Strategy

Objective

Enjoying top-of-mind recall for being the first cosmetics product suitable for teenagers, Indonesian makeup brand Emina leads in advocating new products and marketing formats...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today