Bing: Bing Your Business

This case study describes how Bing, the Microsoft search engine, raised awareness of Bing Ads and converted a number of Australian SMB from using Google Ad Words with a personalised video.

Bing: Bing Your Business

Executive summary

Product Description:

Bing is the Microsoft search engine that finds and organises the answers you need so you can make faster, more informed decisions - and a key tool for people searching for small businesses to...