Distributing Print Exposure: A New Planning Tool
Guy Consterdine
There is a new tool to improve the planning of UK print media schedules the National Readership Survey's (NRS) readership accumulation study, published in 2004. It provides...
Guy Consterdine
There is a new tool to improve the planning of UK print media schedules the National Readership Survey's (NRS) readership accumulation study, published in 2004. It provides...
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