Digital divorce or digital love affair – understanding consumer needs by breaking down frontiers

The use of information and communication technology products and services varies to a considerable degree among consumers.

Digital divorce or digital love affair – understanding consumer needs by breaking down frontiers

Tim DörflingerBerlin University of Technology, Germany

Stefanie GutknechtInnovation Development, Deutsche Telekom Laboratories, Germany

Kerstin Klär...

Not a subscriber?

Schedule your live demo with our team today