Digital diversity: Lessons from a virtual girl with Down syndrome

Forsman & Bodenfors say that the sad truth about virtual influencers is that they are designed according to extremely conventional beauty stereotypes, but such flawless examples do not help to build a more inclusive future.

In early 2022, there were 200+ virtual influencers on Instagram. Only two were body positive. None had a disability.

For young people today, the virtual world is inseparable from the real world. A generation that has grown up with the internet in their...

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