In early 2022, there were 200+ virtual influencers on Instagram. Only two were body positive. None had a disability.
For young people today, the virtual world is inseparable from the real world. A generation that has grown up with the internet in their pocket, it’s no secret that young people are spending more time online than ever before (on average six hours a day). They work, work out and hang out virtually.
As a charity dedicated to enriching the lives of people with Down syndrome, it was clear that Down syndrome International needed to turn their attention to enriching the...