Delta Air Lines, Inc.: The Passenger's Airline campaign

Delta Air Lines was the number three air-passenger carrier in 1999, behind number one American Airlines and number two United Airlines.

Delta Air Lines, Inc.: The Passenger's Airline campaign

Susan Risland

OVERVIEW

Delta Air Lines was the number three air-passenger carrier in 1999, behind number one American Airlines and number two United Airlines. Delta's goal was to move...

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