Dairy Management Inc.: Behold The Power Of Cheese campaign (1997-1998)

William D. Baue

Winning the cheese account of Dairy Management Inc. (DMI) in 1997 was both a dream and a challenge for the Chicago-based ad agency Leo Burnett U.S.A.

Dairy Management Inc.: Behold The Power Of Cheese campaign

William D. Baue

Overview

Winning the cheese account of Dairy Management Inc. (DMI) in 1997 was both a dream and a challenge for the Chicago-based ad agency Leo Burnett U.S.A. Since DMI represented...

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