Customer experience has been having a moment. Businesses have been steadily recognising that to differentiate, to build loyalty and to thrive in challenging market conditions paying greater attention to the customer experience (CX) is paramount. But as...
Customer experience and journey planning: The year ahead in 2023
Businesses have been steadily recognising that to differentiate, to build loyalty and to thrive in challenging market conditions paying greater attention to the customer experience (CX) and customer journey is paramount.